The ninth annual international jewelry exhibition in Israel, Jovella, Israeli Jewelry Showcase of Contemporary Spirit, will take place at the Tel Aviv fairgrounds on July 3 and July 4.

The exhibition will feature an Israeli diamond pavilion along with exhibitors of gold, silver and custom-designed jewelry, judaica, religious and fashion jewelry, pearls, gemstones and precious stones, watches and fashion accessories. There will also be an Israeli designers' avenue in addition to jewelry services, tools and equipment. New to the show this year will be a judaica art and gifts area.

In 2011, Jovella attracted more than 12,000 trade visitors.