Yunnan marble production and management should take the "new", "odd" and "special" road. This is the strategic positioning of marble production and management. The reason of planning and positioning is to have a large number of raw materials, coupled with proliferation of large companies after China's WTO accession, more than half of the Fortune 500 to China's development, are integrated into Chinese culture, are engage in corporate image and corporate culture. Yunnan marble production is one of the representative treasures of Chinese history, its culture, art, art content, and strong sense of the times is an important indicator of corporate culture, should strengthen efforts to develop cultural marble.